Your Gene is unique.
So is your Skin.

Beauty DNA

What are Genes?

Genes carry the information that determines your traits such as your skin, hair and eyes colours as well as skin asensitivity, premature aging and much more. There are an estimated 20,000 – 25,000 human protein-coding genes. The appearance of skin is determined by many factors such as genetics, health condition, daily dietary, living environment, use of cosmetic products etc. Among all these factors, the genetic factors are the most basic determinant for your skin’s appearance and characteristics. In recent decades, the identification of genetic factors that are
associated with the skin traits have extensively investigated.

How can you benefit from a genetic test?

To in-depth learn about your skin and know how to manage your skin condition. Therefore, we strongly recommend everyone to take the DNA test to discover your predisposition to potential skin problems.

AI Technology

Beauty comes in many forms and skin is the largest organ of our body. How to effectively monitor our skin condition throughout our life? Here comes the exciting part, we invented Beauty Zoom™ as a smart imaging tool that works along with our comprehensive App to perform a precise skin analysis. This
tool is versatile and compatible with all smart phone and tablets.
By attaching the Beauty Zoom™ to a smart phone, user can easily observe their skin problems at a magnified level. Once the images are captured and uploaded, the cloud-based novel imaging algorithms will begin to identify and measure a series  of skin features and generate an overall score based on your current skin status. It is as simple as that to keep track on your skin condition at anywhere anytime! Our intelligent BeautyAI is designed and trained to analyze skin images seamlessly and recommend precise functional cosmetic ingredients based on your skin needs. 

The current mega database primarily focuses on Asian market with significant amount of information related to commercially available cosmetic products:

-Over 45,000 real comments from product users -Information on epidermis characteristics dataset collects about 5,000 scientific articles -Over 5,000 cosmetics products indexed gathered from top tier cosmetic brands or cosmeceutical brands.

By using your answers to our Skin Quiz, our knowledge database promptly retrieves  the most suitable skincare regimen for your skin.


A comprehensive database comprises of epidermis characteristics, biomarkers, scientific proven active ingredients, cosmetics INCI, raw materials info and product formulations.

Functional ingredient database

Over 400 key cosmetic functional ingredients were studied on its mechanism as well as their functions and MSDS. Particularly, the ingredients effects on biomarkers and the related pathway were comprehensively reviewed from large amount of literatures. Here, Oxford evidence-based-medicine (EBM) derived confidence score (-5 to +5) is applied to assist in evaluating the effectiveness of ingredients for each biomarker.

Mechanism in generating our database

Our database recommends customized ingredients based on your specific genetic background. We stored information gathered from the review of skincare product and specific SNPs details.In addition, we utilized the Oxford evidence-based-medicine (EBM) which derived the confidence score of (-5 to +5) to assist in evaluating the effectiveness of ingredients for each genotype. Our database is based on the genetic information from about 30 genome-wide association study (GWAS) that focused on different skin conditions that includes Asian-specific data and age-related epidermis characteristic to correspond within South East Asia market. More than 5,000 cosmetics products details are stored in our Cosmepaedia. All products are approved by the Health Sciences Authority (HSA, Singapore), registered under National Medical Products Administration (NMPA, China), Ministry of Health Labor Welfare (MHLW, Japan), and listed in Cosmetics Products Notification Portal (CPNP, Europe).